What is a Placeholder?
A placeholder saves a spot on your Instagram visual planning grid until you determine what content you want to replace it with.
How to Create a Placeholder
- Click on +New Post
- Click on the Placeholder option
- Pick a color from a selection of 12 colors for your placeholder
- Enter a label to appear on your placeholder to remind you of what you want to plan
- Upload your Placeholder as a 1 Post or as a Carousel Post
- Your placeholder has now been added to your grid
- To swap out the Placeholder with your image, click on the 'swap' icon in the bottom left-hand corner
- Pick the source you’d like to upload your new content from
- Upload the image, and click Save
Please Note: This feature is only available through the Instagram Planner at this time.